Dear Parents and Carers,
You may have seen our advertising trailer parked on Tynong Road recently. It is one of the many means we are using to promote the College. For it to be useful, we want to park it in strategic locations on busy roads for one to two weeks at a time to help advertise our school.
We want to create a rotation roster where the trailer can be moved around 10 different locations on a monthly basis to raise local awareness of our school’s presence in the community. To make this possible we are reaching out to any families who live on busy roads to ask if they might be willing to have the trailer parked outside their home for 1-2 weeks. If you are happy to help us, please contact the school office asap so that we can get the ball moving.
The trailer is only one of many other mechanisms that we use to promote our College in the local community and further abroad. Promoting our College is part of our annual action plan. Up-to-date we have been developing and upgrading our College website, employing an agency to improve our internet profile, developing a social media page in Instagram to provide photos of current events and also advertising in local papers when appropriate occasions arise. Our 25th anniversary is another occasion we will use to promote our school, but our parents, students and former students are our best promoters; most of our enrolments come through people who know members of our community and who are impressed by their children, their faith and the education they receive from our College.
We are not promoting our College to attract just anyone. The College Board has strict requirements around who we accept. If we are promoting the College in the local community it is to fulfill the words of Our Lord “You are the light of the world. A city seated on a mountain cannot be hid. Neither do men light a candle and put it under a bushel, but upon a candlestick, that it may shine to all that are in the house. So let your light shine before men, that they may see your good works, and glorify your Father who is in heaven.” (Matt 5:14-16).
So if we are this light, and indeed as a Catholic school we are, then we need to shine so that others can be drawn to the Catholic faith and share in the graces of Christ’s Church we receive daily through our school, priests and parish.
Sincerely yours in the Two Hearts,
Father Andrew Cranshaw